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Posted: Tue 18:56, 27 Aug 2013 Post subject: A shining example of entrepreneurship Nike Blazer |
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A shining example of entrepreneurship,[link widoczny dla zalogowanych]
A shining example of entrepreneurshipHarry Klein wipes and waxes, smooths and scrubs, scours and polishes. He throws in jokes. What keeps him going? 'What could be better than being paid for what you really enjoy doing?'
MARK ABLEY,[link widoczny dla zalogowanych],
In a vast hall at the Palais des Congres,[link widoczny dla zalogowanych], a man in a red bow tie, a white baseball cap and a black vest is leaning over the feet of an executive from Virginia. Dave Petrillo's shoes, once an elegant burgundy in colour, are showing unmistakable signs of wear and tear. Harry Klein - "le petit cireur" - is determined to restore them to their original grandeur.
He wipes and waxes, smooths and scrubs,[link widoczny dla zalogowanych], scours and polishes. And as the scuffed shoes gradually begin to look like they've visited some fountain of leathery youth,[link widoczny dla zalogowanych], Klein talks.
He tells a joke about a priest and a little Jewish boy. He flatters his customer: "This guy likes a classy shoe. Fisher agreed to pay him $1,300 to shine shoes in their booth for three days, tips included; his normal asking price is a little higher.
Not that Klein knows a thing about Fisher Logic Optimizer, Fisher
Logic Cost Benchmarking, or any other products of the multinational information-services firm. That does not matter. What matters is that with his distinctive garb,[link widoczny dla zalogowanych], his ready patter and his innate shrewdness - not to mention what Petrillo calls his "engaging personality" - Klein increases the traffic around the Fisher booth.
For five,[link widoczny dla zalogowanych], seven, even 10 minutes, he'll pamper both the ego and the feet of his customers.
He'll sing Charles Aznavour songs to them. He'll make them forget the daily grind and feel, for a few moments, special.
"He's the greatest,[link widoczny dla zalogowanych]," gushes Sandy Perkins, an associate product manager for Fisher International. "He brings us a larger audience. And so I don't have to look too pushy."
Klein has been turning on the charm and the elbow grease at trade shows and golf tournaments around Montreal since 2005. Every Monday,[link widoczny dla zalogowanych], he and his chrome Art Deco chair can be found in the attorneys' lounge of the law firm Stikeman Elliott. He shined shoes at the World Congress of Sexology and the World Congress of Gastroenterology. (The sexologists were lousy customers; they didn't much care about their feet.)
To make it as a shoe shiner, you need a blend of enthusiasm, flair and endurance. At the pulp-and-paper show, Klein worked nearly eight hours each day without a break. He has a repertoire of more than 30 jokes in both official languages - none of them,[link widoczny dla zalogowanych], he hastens to say, sexist or demeaning. Women as well as men make use of his services.
Before reinventing himself as "le petit cireur,[link widoczny dla zalogowanych]," Klein trained in theatre at John Abbott College, worked in radio in northern Ontario and spent many years in telemarketing. He has the forceful,[link widoczny dla zalogowanych], persuasive voice of someone who is used to phoning strangers out of the blue. It's a necessary skill in his current business.
For,[link widoczny dla zalogowanych], like so many freelancers,[link widoczny dla zalogowanych], he struggles to keep going between gigs. Sometimes he phones hundreds of potential clients in a day.
"I have to pitch this whole new concept of 'Feel good,[link widoczny dla zalogowanych], look good,' " he explains. "Thank God I'm Harry Klein or I wouldn't get anywhere with these pitches."相关的主题文章:
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